LICENSOR
VIZ Media, LLC
"You and I are different, and that's why I like you". Deko Boko Friends (which literally translates as "various shapes and sizes") began life as a series of characters designed to teach children about difference and diversity in the world around them. The Japanese creators came from a background in TV advertising and wanted to develop a concept that helped children to develop tolerance and consideration. Using a simple cartoon mechanic, each of the 12 characters demonstrate a personality trait that children might encounter in their everyday lives.
- Target Audience: Preschool (Primary), Tweens(Secondary)
- A pre-school property that is not dependent on TV
- A simplistic format easily identified
- Taps into key areas of a child's development
- Stand out design and innovative characters make for a huge number of creative opportunities.
- Launched in Japan in 2003
- A publishing phenomenon· selling 2.7 million books
- A series of 30 second interstitials have been produced for TV
- Currently airing on Nick Jr. in the US
- Dedicated website launched 2005 www.dekobokofriends.com
For more information, contact us or visit the official website by clicking here
Deko Boko Friends © Maryama & Kuwamoto / NHK Educational, Shogakukan, 2202, 2007
VIZ Media properties represented by CPLG include: Bleach, Deko Boko Friends, Blue Dragon, Grandpa Danger, M.A.R., Zoids Genesis
